Innovative online strategies for retailers to boost the bottom line

RSS eTips

  • Set up a Yelp Page for Your Store
    Yelp is a website that allows consumers to share the experiences they have had with local businesses by writing reviews. It also lets business owners share information about their businesses. With over 31 million visitors to the site in March of this year alone, it is a great venue for you to reach out to [...] […]

RSS Social Media Insights

  • Build Your Fan Following
    Once you have a social media site – such as a Facebook fan page – consider building your fan base using email marketing. Here are three tips to increase your fan following: 1. Tell fans why they should follow you. Although not an independent retailer, there are valuable lessons that can be learned from a recent [...] […]

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